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Strategic planning – new product
-Define the gaps are in the entire product portfolio based on culture trends, customer demand, competitive threat, and corporate strategy.
Product Development & Planning
-Lead the design efforts for new and current products
-Help develop and drive procurement and sourcing plan for products
-Communicate with sales management to ensure the new product projects are met the market needs.
-Develop new product specifications, including estimated product costs, technical specifications and design/ style parameters
-Coordinate with TX relevant department to drive required product changes
-Work with Product Marketing department to ensure given product lives up to brand promise, positioning and is appropriately differentiated.
Product development process
-Understands full product development process and the motivations of each department in TX to complete the project on time.
-Provides coaching and insight to team members to ensure they do their part to bring their efforts to completion on time, within budget, and to quality and functionality targets.
-Drives standard work changes for PD portion of the PDM process to improve as necessary.
-Understands risk areas and shows an active working knowledge of how to call out and circumvent risks.
-Excels in managing through concurrent meeting either in-house or OEM.
On-going product management
-Accountable for management of full product cycle of assigned product portfolio
-Accountable for regular product performance tracking, analysis, and reporting
-Accountable for driving appropriate product obsolescence
80/20
-Ensures appropriate justification and internal consensus, timeline tactical plan, and TX & sales department communications.
New Product Training
-Developing and giving new product training to sales department and dealers in support of new product launch.
Budgeting
-Plan and accountable for the expense of NPD
-Communicates budget well to all related parties.
-Enforces spend management to the budget